Potential
reward levels should total between 3% and 5% of salary.
The promotion should have a strong theme, be ongoing, and change periodically
as the program matures.
Plateau incentive programs work best with safety. Even if you have a 100
percent safe workplace, give employees something to shoot for.
In selecting awards, look for high trophy value, reliable vendors, and offer
the greatest degree of flexibility possible.
Present awards with fanfare, preferably at a public function in front of
peers.
Remember, marketers have a strong role to play in a successful safety program.
Safety campaigns require marketing expertise, because they require good
communications and attention-getting devices. Get your marketing department
involved.
To keep safety in the forefront, develop a safety newsletter or devote a
portion of the current employee newsletter to safety. Peer pressure is an
effective tool in maintaining safety, so tout the safety achievements of
individual employees. A good safety record should also be promoted outside
the company to potential customers, the press, and investors. |
