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For
performance-oriented companies, employee recognition is a vital part of
continually communicating and reinforcing ever-changing goals. Not
to be confused with incentives, recognition involves drawing attention
to employees who perform. Recognition can be spontaneous, whereas incentives
are publicized in advance and generally are intended to induce people
to achieve a specific objective. |
Traditionally,
recognition
meant service awards based on the number of years an employee spent with
a company. In an era of downsizing and restructuring, traditional service
awards seem inappropriate, but it is still important to maintain morale.
Research and common sense suggest that happy, committed employees work more
productively and provide better service, thereby increasing customer satisfaction
and profits. But some companies have been slow to react to this correlation
between employee satisfaction and profits. |
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